Meet the artist behind HOOKED Fishing Art New Zealand

Hi I'm Leanne, the Artist behind Ellem Fine Art, with a sub brand of Hooked.
Hooked comes from a lifetime around family who ate, slept and breathed fly fishing.
Every fly I draw is inspired by the patterns I was surrounded with —those found in old tackle boxes, tied at cluttered garage benches, or even being tied on my kitchen table
Some are based on real, classic patterns; others are imagined hybrids that carry the same spirit
I never mastered the art of tying flies or building rods, but I was hooked on
the creativity and skill behind them.
This art is my tribute to that world and those memories
MY VALUES
Craftsmanship – Every fly is hand-drawn, showcasing detail and passion.
Connection – Evokes a bond with nature and the fishing lifestyle.
Authenticity – No fluff. Just honest art - the way I love to draw